We’re probably as surprised as you that it’s already “back to school” time in so many places, for so many students. Aren’t we still a few weeks away from our Labor Day barbecues!?
There are many types of businesses that accept credit cards including on line E-commerce companies on the Internet and store front retailers as well as service companies. But what if your work takes you on the road? Contractors, repair companies and even those companies who exhibit in trade shows have a need to offer credit card processing solutions.
When you are starting your business there are a myriad of things to think about. One of the most important issues is how you will generate enough revenue to make a profit and for the first few years, even survive. Assuming you have a solid marketing plan in place to bring buyers to your online store or store front premises, how do you get the customer to purchase your products or services once they are there?
The first appeared on the Small Business Trends website, and is a very useful, practical listing of “12 Tips for Merchants to Fight Credit Card Fraud at the Point of Sale.” Among the helpful pointers are the suggestion to actually compare signatures on the slip (or screen) versus the card — a practice which has fallen out of favor — and watching out for large sales, or seemingly distracted customers, rushing a purchase right at closing time.