Christmas in Summer? Why Unconventionally Smart Planning and Marketing Can Help Your Business Grow Introduction Christmas in July? These words…
Christmas in Summer? Why Unconventionally Smart Planning and Marketing Can Help Your Business Grow

Christmas in Summer? Why Unconventionally Smart Planning and Marketing Can Help Your Business Grow Introduction Christmas in July? These words…
A pair of mid-summer surveys come our way, showing that Americans really like using the plastic in their wallets, but are still learning all the ins-and-outs of what it means to have both credit, and a credit score.
Well, strictly speaking, the “Midsummer Night” of Shakespearean fame comes just after the summer solstice in June. Here in America, summer seems to run from Memorial Day through Labor Day, with July 4th in-between, making July our own “midsummer.”
Our annual holiday week 4th of July “snapshot” the nation’s economy commences with this week’s post.
In last summer’s Independence Day overview, we noted a AAA report saying that more Americans were planning to travel, due to the uptick in the economy, even though gas prices were then at their highest levels in years.
It is a constant tussle, struggle — pick your word — for merchants and consumers striving for digital safety in their daily rounds of charge card and debit use. And with the constant news of data breaches and new malware discoveries, it sometimes seems such relative “safety” is a grail that will always be just out of reach.
Summer solstice will be here before we can even get next week’s blog post up! So even though temperatures here in AVPS’ neighborhood are already hitting triple digits, let’s officially welcome the season of beach-going, travel adventures, and more.
The nature of payments, and how they’re made, continues to change — whether credit, debit, or prepaid. Payments continue to move from one digital platform to the next, sometimes leaving customers wondering if making any of the changes are worth it, or if something even newer will come along first.
You know about ACH — those Automated Clearing House payments that we also offer here at AVPS. Sometimes called “Electronic Check Processing,” it is, as our own website notes, “a form of electronic payment… often confused with a wire transfer because it works in a similar fashion. However, unlike a traditional wire transfer, it can be used to process higher amounts, or for small payments which may settle from 1 to 2 business days.”
Memorial Day’s arrival — and recent departure — marks the unofficial kick off for summer, at least as far as travel plans, imminent graduations, giddy weddings, and other features of what is supposed to be more languorous calendar time.